01 WHAT IS ADBANK

A powerful
online
advertising
platform,
middleman-
free.
PUBLISHERS
MAKE MORE
PROFIT.
Sell ad space on your website and keep more of the ad revenue while never dealing with advertisers directly.
ADVERTISERS
PAY LESS TO
GET MORE.
Eliminating the middle man means publishers can make more while charging less to advertisers. Win-win.
DRAMATICALLY
REDUCE AD
FRAUD.
Our patent pending Al oracle is a fraudster’s worst nightmare and we open up our API so you can use them too.
A
TRANSPARENT
PLATFORM.
A fully auditable, open source network built on Ethereum means you always know you’re getting what you pay for.

02 THE PROBLEMS

THE PROBLEMS

PLAGUING THE INDUSTRY

Advertisers are assaulted.
Media buyers can get kickbacks from ad platforms with their client's money and pocket the difference without anyone ever knowing. These ad rebates hurt advertisers while the middle man profits… billions of dollars a year.
Publishers are powerless.
At least 50% of all digital ad revenue is lost in the ad buying ecosystem before it reaches the publishers. Even though they control the audience everyone wants access to, the publishers’ hands are tied.
Ad networks fuel the fire.
Deceptive tactics such as click farms and ad stacking are burning billions in advertisers’ budgets. The middle men who control the ad buying process are the only ones with the data to audit it.
We're all wasting way too much time and money on a media supply chain with poor standards adoption, too many players grading their own homework, too many hidden touches, and too many holes to allow criminals to rip us off.

Marc Pritchard Chief Brand Officer, Proctor & Gamble

03 THE COST OF AD FRAUD

The global
cost of
ad fraud
will reach
50 billion
in the next
10 years.

That’s enough money to

Solve the
world hunger
crisis. ~$30B
Source: United Nations

AND

Eliminate
homelessness
in the USA.
~$20B
Source: New York Times
BASELESS
REVENUE
CUTTING
Current ad-buying ecosystems take at least 30-60% of revenue generated and some platforms don’t even disclose how much they share with publishers.

04 THE SOLUTION

THE SOLUTION

TO WHAT IS PLAGUING THE INDUSTRY

A powerful advertising platform built on Ethereum.

The blockchain allows us to create a more secure ad platform that’s better for both advertisers and publishers.

Read our plan to revolutionize the $220 Billion online ad industry using blockchain technology and anti-fraud AI.
READ WHITEPAPER

EXECUTIVE TEAM

READ BIO
CHIRON BRAMBERGER CTO / CO-FOUNDER

CHIRON BRAMBERGER CTO / CO-FOUNDER

  • Created General Motor’s first fully integrated vertical marketing software
  • Previous clients include NASA, eBay, Groupon and the FBI
READ BIO
Kelsey Cole CBO / CO-FOUNDER

Kelsey Cole CBO / CO-FOUNDER

  • Top 30 Under 30 (Marketing Magazine)
  • Current digital agency owner & former head of PR at Revlon Canada
  • Brand work includes: L’Oreal, Garnier, Revlon, Red Bull, Juicy Fruit, Tesla & TIFF
READ BIO
Angelo Dodaro CMO / CO-FOUNDER

Angelo Dodaro CMO / CO-FOUNDER

  • Marketing agency owner & digital advertising expert
  • Brand work includes Tesla Motors, TIFF, Cara Foods, Mud Hero
  • Avid cryptocurrency investor
READ BIO
Leon Pereira CCO / CO-FOUNDER

Leon Pereira CCO / CO-FOUNDER

  • Co-founded XRP exchange, one of the first Ripple exchanges in Vietnam
  • Created a thriving 6-figure business in a competitive retail market
  • Founder of the largest Ripple group on Facebook
READ BIO
Jon Gillham CEO / FOUNDER

Jon Gillham CEO / FOUNDER

  • Co-founded a successful digital asset acquisition firm.
  • Owns over 6000 websites generating 6 figures a month.
  • Former Exxon Mobile Engineer.

SUPPORT TEAM

Himanshu
Pandey
Senior Blockchain Developer, Architect
William Carroll UX / UI Designer
Rahul Singh Smart Contract Security Expert
Conor Watt Blockchain Developer
Oleksandr
Iakovliev
Full Stack Developer
Malaya
Tripathi
Full Stack Developer & Server Security
Shikhar
Srivastava
Smart Contract Developer
Ravi Arya Full Stack Developer
Narcis Bejtic Industry Outreach Co-ordinator
Natalie Slaven Office Manager
Brian Park Business Development
Priscilla Laroche Bookkeeper

TOKEN SALE

ADB Token Allocation
51% of the total supply of ADB will be distributed during the token crowdsale. Each ADB token will be priced at 0.000133333333333 ETH at the start of the token sale with bonuses on a sliding scale depending on the period of purchase.

Total supply: 1,000,000,000 ADB

Circulating supply: 560,000,000 ADB

Hard cap: 50,000 ETH

Market cap: 74,666 ETH

Exchange Rate: 1 ETH = 7500 ADB

Allocation of Funds
AdBank Core Services Division: 40% of the budget will be allocated to the AdBank core services team. This will fund the creation of software development for the prototype and all necessary improvements in order to achieve mainstream adoption.
AdBank Network Acquisition & Partnership Division: 50% will be allocated towards the acquisition and partnership of advertising agencies to adopt the AdBank Network. $10 million deployed in acquisitions will push the AdBank token into the top 100 in terms of token trade volume.
General Administrative Fees: 10% will be reserved to cover administrative and legal costs.

ROADMAP

2017
APR 2017
Opportunity to solve online advertising problem with blockchain identified.
May 2017
Technical and Go To Market strategy developing.
jun 2017
Development training starts.
Oct 2017
Whitepaper released.
NOV 2017
Alpha Preview released.
Dec 2017
ICO
2018
JAN 2018
Tokens released for use on Alpha Preview.
MAR 2018
AdBank Network Ad Platform launched.
MAY 2018
Acquire and convert existing Ad Network and drive 0% Net Profit.